Course overview
This course will provide a broad understanding of the contemporary importance of sport tourism. A critical analysis will be made of resource needs, markets and impacts that influence the planning and development of sport tourism events. Special interest tourism; the sport-tourism relationship; the evolution and development of sport event tourism; sport tourism demand and supply; economic, socio-cultural and environmental impacts of sport tourism events; sport event tourism markets; the sport event tourism experience; case studies of sport tourism events.
Course learning outcomes
- Critically analyse the contemporary significance of sport tourism.
- Investigate the relationship between the resource base and sport tourism development.
- Appraise and evaluate the significance of scale, timing and setting in the management of sport tourism events.
- Evaluate the role played by different stakeholders in event planning.
- Critically compare alternative approaches to the design of sport tourism events.
- Research and evaluate the factors shaping recent trends in sport tourism and events.
- Demonstrate Business Enterprise Skills in the context of the Tourism and Event Management discipline: i) Problem Solving (advanced level); and ii) Written Communication (advanced level).