Bachelor of Media and Communication majoring in Digital Media and Web Design

Undergraduate | 2026

Mode

On Campus

Start date

February, July

Campus

Adelaide City Campus

Duration

3 year(s) full-time

Program code

BMECO

Study as

Full-time

Indicative annual fees

$43,400

Non-tuition fees

Prerequisite

None

Assumed knowledge

None

English language requirements

IELTS Overall 6.5 IELTS Reading 6 IELTS Listening 6 IELTS Speaking 6 IELTS Writing 6 Equivalent English qualifications

CRICOS code

115730K

Entry requirements

Admission criteria

To be eligible, an applicant must have achieved at least one of the following minimum entry requirements and demonstrate they fulfil any prerequisite and essential criteria for admission. In cases where there are more eligible applicants than available places, admission will be competitive with ranks based on the entry criteria.

Secondary education (Year 12)

Completion of a secondary education qualification equivalent to the South Australian Certificate of Education (SACE).

Vocational Education and Training (VET)

Completion of an award from a registered training organisation (RTO) at Certificate IV (AQF level 4) or higher.

Higher education study

Successful completion of at least 6 months full-time study (or equivalent part-time) in a higher education award program.

English language entry requirements

In addition, international students who speak English as an additional language must have obtained one of the following standards within the last two years prior to admission. Possession of one or more of these qualifications, in addition to the academic entry requirements, does not, in itself, guarantee a place at Adelaide University. Applications are considered on an individual basis and selection is competitive. Where previous study/work experience was conducted in English, the application must be accompanied by certified documentation from the educational institution/employer certifying that the language of instruction/employment was English.

IELTS Overall 6.5
IELTS Reading 6
IELTS Listening 6
IELTS Speaking 6
IELTS Writing 6

Please access the following link for a comprehensive list of English language tests accepted by Adelaide University and other important information in relation to meeting the University’s language requirements:

Equivalent English qualifications

International admissions by country

Country	Requirement	Score
Australia	ATAR	75
Bangladesh	Higher Secondary Certificate (HSC)	4.85
Canada	Ontario Secondary School Diploma (OSSD)	70%
China	Gaokao	65%
Denmark	Studentereksamen (stx: Upper Secondary School Diploma)	4 (Fair)
France	French Baccalaureate	11.5
Global	International Baccalaureate	26
Hong Kong	Diploma of Secondary Education (HKDSE)	17
India	CBSE and CISCE	75
India	State Board Examinations	85
Indonesia	SMA III	78%
Kenya	Certificate of Secondary Education (KCSE)	B+
Malaysia	Matrikulasi	2.78
Malaysia	Sijil Tinggi Persekolahan Malaysia (STPM)	2.78
Malaysia	United Entrance Certificate (UEC)	20
Nepal	National Examinations Board (NEB)	3.01
Norway	Upper Secondary School Certificate (Vitnemal fra den Videregaende Skole) / Vitnemal For Videregaende Opplaering	3.6
Phillippines	High School Diploma (Grade 12) (Academic Track) K12	87%
Singapore	Singapore GCE Advanced Levels	8
South Korea	College Scholastic Ability Test (CSAT)	320
Sri Lanka	GCE A Levels	9
Sweden	Upper Secondary School Leaving Certificate	14.0
Taiwan	GSAT %	65%
Thailand	Matayom 6	3.40
UK / Global	GCE Advanced Levels	8
USA / Global	Advanced Placement (AP)	8
USA / Global	America College Test (ACT)	22
USA / Global	Scholastic Assessment Test (SAT)	1130
Vietnam	Bằng Tốt Nghiệp Trung Học Phổ Thông (Vietnamese Year 12)	8

Why Bachelor of Media and Communication?

Are you an aspiring content creator? Want to learn how to build your own website? Then our Bachelor of Media and Communication majoring in Digital Media and Web Design is the perfect fit for you.

From the videos we watch to the memes we share, our digital experiences are key to how we communicate and view the world. As technology reshapes virtually every industry, businesses are scrambling to grow their digital presence – creating demand for skilled digital media professionals.

In this degree you’ll learn how to blend creativity with technology to create compelling websites, content and interactive experiences using industry-standard software, preparing you for an exciting career in digital design and online media production.

Overview

Our Bachelor of Media and Communication majoring in Digital Media and Web Design is designed to unlock your creativity in digital design and online media production.

You'll gain in-depth understanding of the ways audiences use online platforms and how these platforms can affect social and cultural systems.

Utilising industry-standard software and tools, you’ll develop skills in designing interfaces, websites and interactive experiences – bringing your ideas to life in visually engaging ways.

But it’s not all theory. Professional experience, capstone and industry projects provide multiple opportunities to sharpen your professional skills in real-world settings and grow your networks.

All these experiences come together to ensure you’ll graduate with the expertise to thrive in your digital media career. Your versatile skillset and finely tuned creative capabilities will position you well for an exciting role in a wide range of creative industries.

Key features

Gain insight into how audiences use online platforms.
Develop the abilities to design interfaces, websites and interactive experiences.
Critically examine the ways that online platforms affect social and cultural systems.
Become a skilled creator in a variety of digital media, including graphic, interactive and audio.
Create a web design portfolio, demonstrating your knowledge and skills for future careers.
Undertake professional experience and build important relationships in the field.

What you'll learn

This degree blends theory with practical-focused experiences to ensure you graduate with the knowledge and technical expertise needed to excel in your creative media career.

You’ll study courses that are educational, commercial and entertainment focused. Core media-focused courses will introduce you to critical media perspectives, theories and concepts, and you will learn how to write, plan, deliver, and evaluate communication strategies to effectively engage and inform target audiences. In your digital media and web design major, you’ll explore the societal influence of digital communication platforms. This will shape how you implement communication design principles in your work. Case-study-driven content will challenge you to produce visual strategies and digital media that meet the needs of your target audience.

Other courses will introduce you to the major theories, methods and tools that impact user experience design and how you might apply these principles to improve accessibility and user experience.

In third year, you’ll explore the media and communication industry first-hand by gaining professional experience and elevating your industry ready skills in digital media and web design.

Assessments in this degree bring together hands-on and theoretical learning, providing opportunities for you to put your knowledge into practice. You’ll also complete essays and written assignments, alongside non-traditional presentations.

Majors

The Bachelor of Media and Communication is also available with majors in the following:

What courses you'll study

Complete 144 units comprising:

84 units for Core courses, and
Either:
48 units for one Major from Majors, or
48 units from Discipline courses, and
6 units for all Work integrated learning, and
6 units for Electives

Complete 84 units comprising:

18 units from Common core, and
66 units for all Program core

	Course code	Units
Course name An Ethically Rich Life	Course code COREX001	Units 6
Course name Fact or Fiction: Data for Everyone	Course code COREX002	Units 6
Course name Igniting Change: Ideas to Action	Course code COREX003	Units 6
Course name Proppa Ways, Future Practice	Course code COREX004	Units 6
Course name Responsible AI: Bridging Ethics, Education and Industry	Course code COREX005	Units 6
Course name Ways of Being, Ways of Seeing	Course code COREX006	Units 6

	Course code	Units
Course name Digital Platforms	Course code MDIA1001	Units 6
Course name Key Concepts in Media and Communication	Course code MDIA1018	Units 6
Course name Media and Communication Professional Identities	Course code MDIA1016	Units 6
Course name Creating Content for Media	Course code MDIA2101	Units 6
Course name Media Law, Policy and Ethics	Course code MDIA2022	Units 6
Course name Research Methods in Media and Communication	Course code MDIA2021	Units 6
Course name Promotional Culture	Course code MDIA2102	Units 6
Course name Media Industries in Transition	Course code MDIA3015	Units 6
Course name Media and Communication Professional Experience	Course code MDIA3905	Units 6
Course name Strategic Planning for Media and Communication	Course code MDIA3017	Units 6
Course name Advanced Concepts in Media and Communication	Course code MDIA3023	Units 6

Course name		Course code	Units
Year 1
Semester 1
	Course name Key Concepts in Media and Communication	Course code MDIA1018	Units 6
	Course name Digital Platforms	Course code MDIA1001	Units 6
	Course name Social Media Audiences and Algorithmic Cultures	Course code MDIA1017	Units 6
	Course name Web Design Principles	Course code MDIA2001	Units 6
Semester 2
	Course name Media and Communication Professional Identities	Course code MDIA1016	Units 6
	Course name Creating Content for Media	Course code MDIA2101	Units 6
	Course name Digital Design Principles and Methods	Course code GRAP1004	Units 6
	Course name Core course	Course code -	Units 6
Year 2
Semester 1
	Course name Media Law, Policy and Ethics	Course code MDIA2022	Units 6
	Course name Research Methods in Media and Communication	Course code MDIA2021	Units 6
	Course name Principles of UX Design	Course code GRAP2000	Units 6
	Course name Digital Project Management	Course code COGR2000	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Promotional Culture	Course code MDIA2102	Units 6
	Course name Elective	Course code -	Units 6
	Course name Media and Communication Project	Course code MDIA2901	Units 6
Year 3
Semester 1
	Course name Media Industries in Transition	Course code MDIA3015	Units 6
	Course name Strategic Planning for Media and Communication	Course code MDIA3017	Units 6
	Course name Web Development	Course code MDIA3001	Units 6
	Course name Digital Mediascapes	Course code MDIA3002	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Advanced Concepts in Media and Communication	Course code MDIA3023	Units 6
	Course name Media and Communication Professional Experience	Course code MDIA3905	Units 6
	Course name Web Design Portfolio	Course code MDIA3003	Units 6

Complete 48 units for ALL of the following:

	Course code	Units
Course name Digital Project Management	Course code COGR2000	Units 6
Course name Digital Design Principles and Methods	Course code GRAP1004	Units 6
Course name Principles of UX Design	Course code GRAP2000	Units 6
Course name Social Media Audiences and Algorithmic Cultures	Course code MDIA1017	Units 6
Course name Web Design Principles	Course code MDIA2001	Units 6
Course name Web Development	Course code MDIA3001	Units 6
Course name Digital Mediascapes	Course code MDIA3002	Units 6
Course name Web Design Portfolio	Course code MDIA3003	Units 6

Course name		Course code	Units
Year 1
Semester 1
	Course name Key Concepts in Media and Communication	Course code MDIA1018	Units 6
	Course name Digital Platforms	Course code MDIA1001	Units 6
	Course name Social Media Audiences and Algorithmic Cultures	Course code MDIA1017	Units 6
	Course name Web Design Principles	Course code MDIA2001	Units 6
Semester 2
	Course name Media and Communication Professional Identities	Course code MDIA1016	Units 6
	Course name Creating Content for Media	Course code MDIA2101	Units 6
	Course name Digital Design Principles and Methods	Course code GRAP1004	Units 6
	Course name Core course	Course code -	Units 6
Year 2
Semester 1
	Course name Media Law, Policy and Ethics	Course code MDIA2022	Units 6
	Course name Research Methods in Media and Communication	Course code MDIA2021	Units 6
	Course name Principles of UX Design	Course code GRAP2000	Units 6
	Course name Digital Project Management	Course code COGR2000	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Promotional Culture	Course code MDIA2102	Units 6
	Course name Elective	Course code -	Units 6
	Course name Media and Communication Project	Course code MDIA2901	Units 6
Year 3
Semester 1
	Course name Media Industries in Transition	Course code MDIA3015	Units 6
	Course name Strategic Planning for Media and Communication	Course code MDIA3017	Units 6
	Course name Web Development	Course code MDIA3001	Units 6
	Course name Digital Mediascapes	Course code MDIA3002	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Advanced Concepts in Media and Communication	Course code MDIA3023	Units 6
	Course name Media and Communication Professional Experience	Course code MDIA3905	Units 6
	Course name Web Design Portfolio	Course code MDIA3003	Units 6

Complete 6 units for ALL of the following:

Course name		Course code	Units
	Course name Media and Communication Project	Course code MDIA2901	Units 6

Course name		Course code	Units
Year 1
Semester 1
	Course name Key Concepts in Media and Communication	Course code MDIA1018	Units 6
	Course name Digital Platforms	Course code MDIA1001	Units 6
	Course name Social Media Audiences and Algorithmic Cultures	Course code MDIA1017	Units 6
	Course name Web Design Principles	Course code MDIA2001	Units 6
Semester 2
	Course name Media and Communication Professional Identities	Course code MDIA1016	Units 6
	Course name Creating Content for Media	Course code MDIA2101	Units 6
	Course name Digital Design Principles and Methods	Course code GRAP1004	Units 6
	Course name Core course	Course code -	Units 6
Year 2
Semester 1
	Course name Media Law, Policy and Ethics	Course code MDIA2022	Units 6
	Course name Research Methods in Media and Communication	Course code MDIA2021	Units 6
	Course name Principles of UX Design	Course code GRAP2000	Units 6
	Course name Digital Project Management	Course code COGR2000	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Promotional Culture	Course code MDIA2102	Units 6
	Course name Elective	Course code -	Units 6
	Course name Media and Communication Project	Course code MDIA2901	Units 6
Year 3
Semester 1
	Course name Media Industries in Transition	Course code MDIA3015	Units 6
	Course name Strategic Planning for Media and Communication	Course code MDIA3017	Units 6
	Course name Web Development	Course code MDIA3001	Units 6
	Course name Digital Mediascapes	Course code MDIA3002	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Advanced Concepts in Media and Communication	Course code MDIA3023	Units 6
	Course name Media and Communication Professional Experience	Course code MDIA3905	Units 6
	Course name Web Design Portfolio	Course code MDIA3003	Units 6

Complete 6 units comprising:

6 units from University-wide electives

Course name		Course code	Units
Year 1
Semester 1
	Course name Key Concepts in Media and Communication	Course code MDIA1018	Units 6
	Course name Digital Platforms	Course code MDIA1001	Units 6
	Course name Social Media Audiences and Algorithmic Cultures	Course code MDIA1017	Units 6
	Course name Web Design Principles	Course code MDIA2001	Units 6
Semester 2
	Course name Media and Communication Professional Identities	Course code MDIA1016	Units 6
	Course name Creating Content for Media	Course code MDIA2101	Units 6
	Course name Digital Design Principles and Methods	Course code GRAP1004	Units 6
	Course name Core course	Course code -	Units 6
Year 2
Semester 1
	Course name Media Law, Policy and Ethics	Course code MDIA2022	Units 6
	Course name Research Methods in Media and Communication	Course code MDIA2021	Units 6
	Course name Principles of UX Design	Course code GRAP2000	Units 6
	Course name Digital Project Management	Course code COGR2000	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Promotional Culture	Course code MDIA2102	Units 6
	Course name Elective	Course code -	Units 6
	Course name Media and Communication Project	Course code MDIA2901	Units 6
Year 3
Semester 1
	Course name Media Industries in Transition	Course code MDIA3015	Units 6
	Course name Strategic Planning for Media and Communication	Course code MDIA3017	Units 6
	Course name Web Development	Course code MDIA3001	Units 6
	Course name Digital Mediascapes	Course code MDIA3002	Units 6
Semester 2
	Course name Core course	Course code -	Units 6
	Course name Advanced Concepts in Media and Communication	Course code MDIA3023	Units 6
	Course name Media and Communication Professional Experience	Course code MDIA3905	Units 6
	Course name Web Design Portfolio	Course code MDIA3003	Units 6

Career outcomes

Careers in digital media and web design are diverse and constantly evolving, comprising of both creative and more technical-focused roles. As technology continues to advance, the demand for skilled professionals in these fields is expected to grow, making it an exciting time to pursue a career in digital media and web design.

You could lead the design of a company’s website, coordinating creation of all the different elements – video production and digital design. You might develop and manage digital media and communication campaigns, helping to create compelling content for global companies. Wherever your interests lie, you'll find a role that enables you to pursue them.

Potential careers include:

Web designer
Digital media designer
Creative director
Digital content creator
Digital and social media manager
eLearning Designer

Careers in digital media and web design are dynamic and offer opportunities to work on diverse projects across various sectors, including technology, marketing, education, entertainment and healthcare.

Industry trends

There are currently over 2,000 jobs listed in relevant fields, including communications, social media and digital communications nationally. With the growing demand for a strong online presence and digital transformation, web development will remain crucial to the success of businesses (Seek, 2024).

Ready to apply?

Check your eligibility

Before you begin, find the degree you wish to study and check you meet the academic entry requirements and English language requirements.

Entry requirements

Gather your relevant documents

Ensure you have all supporting documentation needed at the time of application to avoid delays.

How to apply

Complete and send your application

Apply through one of the University’s official agency partners, or via our online application system.

Apply now

Please note that a non-refundable application fee of AUD$150 applies for every application submitted to Adelaide University.

How to apply

Applications for international students are open now, to begin your studies in 2026.

Apply through one of the University’s official Education Agents, or via our International Application System.

Find an Education Agent

Depending on your country of citizenship, you may be required to apply through one of our Education Agents.

Find an education agent in your country

Ask Adelaide University

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Your study experience and support

Adelaide University sets you up for success in your studies – and your social life. You’ll have access to work placement and internship opportunities, overseas study tours and exchanges, networking events with guest speakers and more. Our campuses are equipped with purpose-built facilities including lecture theatres, libraries, workshops, laboratories, and spaces that simulate real work environments. These are all supported by the latest technologies and a 24/7 online learning platform with personalised study information and resources.

You’ll have everything you need to live well and thrive during your studies, with health services on campus, gymnasiums, technology zones and modern student lounges. Get involved in campus sport or join our student clubs that will connect you to your passions – and the people who share them.

Adelaide also has a variety of accommodation options to suit your individual requirements and budget, with options ranging from dedicated student accommodation to private rentals. One of the world’s most liveable cities, Adelaide has lots of leafy parks, gardens and social hubs – and some of the highest living standards globally. No matter where you are in Adelaide, you’re only a short distance from beaches, vineyards, museums, art galleries, restaurants, bars and parklands. Visit the accommodation web page to find out more.

Student services

We’re here to support you on your student journey. Adelaide University offers a range of support services and facilities, including:

Career advice and mentoring services
Personal counselling
LGBTQIA+ support
Academic support
Fees and finance help
Security services
Accommodation services
Common rooms
Prayer rooms.

You’ll also have unlimited access to our dedicated student support hub. Visit in-person or online, or contact our friendly team by phone. We can assist you with anything study-related including enrolment, identification cards, timetables, fees and more.

Your campus

You'll be studying at one of our renowned campuses, accessing cutting-edge facilities and contemporary study spaces.

This degree is offered at the following campus(es)

Study hours

Your courses will require a combination of different learning formats, including lectures, tutorials, workshops, seminars and practicals. Aside from your classes, you’ll also need to allocate additional time for independent study. This may include assignments, readings, projects and contributing to online discussion forums. As a rough guide, full-time studies may require 12-26 hours of class time and 14-18 hours of independent study per week.

Assessment

During your studies at Adelaide University, you’ll complete a mixture of practical, professional and research-based learning. Your assessment types will vary depending on the degree you’re studying, but may include:

Case studies
Essays and assignments
Examinations
Group projects
Internships and placements
Practicals
Presentations
Reports and project documentations
Research projects
Workplace and classroom contributions.

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Bachelor of Media and Communication majoring in Digital Media and Web Design