Why Bachelor of Business?
Turn your wanderlust into a career that could take you around the world – or deeper into your own backyard.
Build knowledge across the travel, tourism and hospitality industries. Discover how to manage events and improve business operations in the hospitality industry. Develop essential skills in business areas spanning accounting, people management, marketing, strategic decision-making and corporate law.
With our Bachelor of Business majoring in Tourism, Events and Hospitality Management, you’ll build skills in resilience and agility, graduating as a dynamic, globally conscious leader.
Overview
Get ready for a career in the diverse, fast-paced and exciting tourism and events sector. With a flexible, industry-informed business degree, there’s no limit to the places your work may take you.
Build core knowledge across essential disciplines of business including accounting, economics, people management, marketing, strategic decision making, emerging technology and corporate law. Develop the ‘power skills’ necessary to succeed in the industry and emerge as a creative, agile and innovative professional.
This modern and flexible degree is underpinned by genuine community and industry engagement. Real-world projects and case studies are woven into the curriculum, enhancing your employability. You’ll also engage in an industry placement, allowing you to explore professional pathways in sectors aligned with your interests.
Key features
Study an industry-informed business degree.- Flexible electives enable potential international exchange experiences.
- Get hands-on events, tourism and hospitality management experience.
- Build ‘power-skills’ and core business knowledge to future-proof your career.
- Access contemporary and purpose-built learning spaces.
- Undertake an internship to connect with community and industry.
What you'll learn
You will study core courses across essential disciplines of business, including accounting, economics, leadership, marketing, strategy and business law.
Explore the travel, tourism and hospitality industries in both historical and contemporary contexts. Delve into the professional practice of event management and develop an understanding of hospitality business operations.
An industry internship gives you the opportunity to design a new experiential product for the tourism, events and hospitality sector and devise a strategy to successfully take this to market.
Explore the role of digital technologies in tourism, hospitality and events, undertaking research with industry partners to find solutions to real-world challenges. Consider destination tourism and discover strategies to ensure tourism is sustainable and ethical.
Examine case studies and scenarios that will develop your entrepreneurial mindset and help you build your confidence to innovate and take calculated risks. Be exposed to concepts of identity, diversity, equity and inclusion – fostering your cross-cultural skills. You’ll also explore bias and power dynamics, developing skills in negotiation and mediation.
Professional Work Integrated Learning opportunities are embedded within second- and third-year studies. You’ll develop a practical understanding of project management and explore career options and pathways that are aligned to your interests and aspirations.
Majors
The Bachelor of Business is also available with majors in the following:
What courses you'll study
Complete 144 units comprising:
- 66 to 72 units for Core courses, and
- 48 units for one Major from Major, and
- 6 to 12 units from Work integrated learning, and
- 12 to 24 units for Electives
Complete 66 to 72 units comprising:
- 18 units for all Common core, and
- 24 units for all Program core, and
- 24 to 30 units from Program core selectives
| Course name | Course code | Units | |
|---|---|---|---|
|
Course name
An Ethically Rich Life
|
Course code
COREX001
|
Units
6
|
|
|
Course name
Fact or Fiction: Data for Everyone
|
Course code
COREX002
|
Units
6
|
|
|
Course name
Igniting Change: Ideas to Action
|
Course code
COREX003
|
Units
6
|
|
|
Course name
Proppa Ways, Future Practice
|
Course code
COREX004
|
Units
6
|
|
|
Course name
Responsible AI: Bridging Ethics, Education and Industry
|
Course code
COREX005
|
Units
6
|
|
|
Course name
Ways of Being, Ways of Seeing
|
Course code
COREX006
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Accounting for Decision Makers
|
Course code
ACCT1000
|
Units
6
|
|
|
Course name
Management, Organisations and Leadership
|
Course code
BUSI1002
|
Units
6
|
|
|
Course name
Emerging Technologies, Data and Business Analytics
|
Course code
BUSI2001
|
Units
6
|
|
|
Course name
Marketing Principles
|
Course code
MARK1000
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Business Law
|
Course code
BUSI1001
|
Units
6
|
|
|
Course name
Negotiation, Conflict Management and Resolution
|
Course code
BUSI2002
|
Units
6
|
|
|
Course name
Strategic Management
|
Course code
BUSI3013
|
Units
6
|
|
|
Course name
Principles of Economics
|
Course code
ECON1000
|
Units
6
|
|
|
Course name
Research Methods in Media and Communication
|
Course code
MDIA2021
|
Units
6
|
|
|
Course name
Media Law, Policy and Ethics
|
Course code
MDIA2022
|
Units
6
|
|
|
Course name
Promotional Culture
|
Course code
MDIA2102
|
Units
6
|
|
|
Course name
Strategic Planning for Media and Communication
|
Course code
MDIA3017
|
Units
6
|
|
|
Course name
Digital Design Principles and Methods
|
Course code
GRAP1004
|
Units
6
|
|
|
Course name
Foundations of Project Management
|
Course code
PROJ1000
|
Units
6
|
|
|
Course name
Scheduling and Cost Management
|
Course code
PROJ1001
|
Units
6
|
|
|
Course name
Project Logistics and Supply Chains
|
Course code
PROJ3006
|
Units
6
|
Notes
Program core selectives - Please note, Major plan determines Program core selectives choice
Complete 48 units for ALL of the following:
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Fundamentals of Global Tourism and Hospitality
|
Course code
HOSP1000
|
Units
6
|
|
|
Course name
Foundations of Event Management
|
Course code
HOSP1001
|
Units
6
|
|
|
Course name
Managing Hospitality Operations
|
Course code
HOSP2001
|
Units
6
|
|
|
Course name
Experiential Product Design for Tourism, Events and Hospitality
|
Course code
HOSP2002
|
Units
6
|
|
|
Course name
Eventful Cities and Event Leveraging
|
Course code
HOSP3002
|
Units
6
|
|
|
Course name
Sustainable Tourism Destination Management
|
Course code
HOSP3003
|
Units
6
|
|
|
Course name
Digital Technologies in Tourism, Events and Hospitality
|
Course code
HOSP3004
|
Units
6
|
|
|
Course name
Tourism, Events and Hospitality Industry Research Project
|
Course code
HOSP3005
|
Units
6
|
Complete 6 to 12 units from the following:
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
eChallenge
|
Course code
BUSI1005
|
Units
6
|
|
|
Course name
WIL/ Profession
|
Course code
BUSI2900
|
Units
6
|
|
|
Course name
WIL / Profession
|
Course code
BUSI2901
|
Units
6
|
|
|
Course name
Business Lifecycles
|
Course code
BUSI2007
|
Units
6
|
|
|
Course name
WIL (Procurement and Supply Chain Management)
|
Course code
BUSI2390
|
Units
6
|
|
|
Course name
Sport Practicum 1
|
Course code
SPOR2900
|
Units
6
|
|
|
Course name
Sport Practicum 2
|
Course code
SPOR3900
|
Units
6
|
|
|
Course name
Integrated Marketing
|
Course code
MARK3900
|
Units
6
|
|
|
Course name
Strategic Communication in Practice
|
Course code
MDIA3016
|
Units
6
|
|
|
Course name
WIL
|
Course code
PROJ2900
|
Units
6
|
|
|
Course name
Project Management Professional Practice
|
Course code
PROJ3000
|
Units
12
|
Notes
Please note Major plan determines WIL choice
Complete 12 to 24 units comprising:
- 0 to 24 units from Elective - Open, and
- 0 to 12 units from Program electives - Procurement and Supply Chain Management major, and
- 0 to 12 units from Program electives - Project Management major, and
- 0 to 6 units from Progam electives - Marketing and Communication major, and
- 0 to 6 units from Program electives - Marketing and Design major
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Elective 1
|
Course code
AUXX1011
|
Units
6
|
|
|
Course name
Elective 2
|
Course code
AUXX1012
|
Units
6
|
|
|
Course name
Elective 3
|
Course code
AUXX1013
|
Units
6
|
|
|
Course name
Elective 4
|
Course code
AUXX1014
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Negotiated Project in the Bachelor of Business (P and SCM)
|
Course code
BUSI3009
|
Units
6
|
|
|
Course name
International Business Environment
|
Course code
IBUS2000
|
Units
6
|
|
|
Course name
International Human Resource Management
|
Course code
IBUS2002
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Project Procurement and Resourcing
|
Course code
PROJ3001
|
Units
6
|
|
|
Course name
Leadership in Stakeholder Management
|
Course code
PROJ3004
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Service Design and Marketing
|
Course code
MARK3023
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Service Design and Marketing
|
Course code
MARK3023
|
Units
6
|
Rules
- Program electives - Procurement and Supply Chain Management major - A student completing Bachelor of Business (V1.13) Major in Procurement and Supply Chain Management (V1.7) must complete the requirements from .
Career outcomes
Graduate with core business knowledge and expertise in tourism, events and hospitality management – preparing you for employment across a range of roles. Potential jobs may include:
- Business development manager
- Conference coordinator
- Events coordinator or manager
- Exhibition coordinator
- Festival coordinator
- Destination marketer
- Hotel or restaurant manager
- Tourism development officer.
Industry trends
The tourism and events sector is booming, so it’s no surprise that demand for event and conference organisers is expected to grow by around 10% over the coming decade (Jobs and Skills Australia, March 2024). Build the skills needed to thrive in this exciting sector.
Accreditation
Adelaide University is working through relevant approvals for program accreditation ahead of students commencing at the institution in 2026.
Ready to apply?
Please note that a non-refundable application fee of AUD$150 applies for every application submitted to Adelaide University.
Your study experience and support
Adelaide University sets you up for success in your studies – and your social life. You’ll have access to work placement and internship opportunities, overseas study tours and exchanges, networking events with guest speakers and more. Our campuses are equipped with purpose-built facilities including lecture theatres, libraries, workshops, laboratories, and spaces that simulate real work environments. These are all supported by the latest technologies and a 24/7 online learning platform with personalised study information and resources.
You’ll have everything you need to live well and thrive during your studies, with health services on campus, gymnasiums, technology zones and modern student lounges. Get involved in campus sport or join our student clubs that will connect you to your passions – and the people who share them.
Adelaide also has a variety of accommodation options to suit your individual requirements and budget, with options ranging from dedicated student accommodation to private rentals. One of the world’s most liveable cities, Adelaide has lots of leafy parks, gardens and social hubs – and some of the highest living standards globally. No matter where you are in Adelaide, you’re only a short distance from beaches, vineyards, museums, art galleries, restaurants, bars and parklands. Visit the accommodation web page to find out more.
Student services
We’re here to support you on your student journey. Adelaide University offers a range of support services and facilities, including:
- Career advice and mentoring services
- Personal counselling
- LGBTQIA+ support
- Academic support
- Fees and finance help
- Security services
- Accommodation services
- Common rooms
- Prayer rooms.
You’ll also have unlimited access to our dedicated student support hub. Visit in-person or online, or contact our friendly team by phone. We can assist you with anything study-related including enrolment, identification cards, timetables, fees and more.
Your campus
You'll be studying at one of our renowned campuses, accessing cutting-edge facilities and contemporary study spaces.
Study hours
Your courses will require a combination of different learning formats, including lectures, tutorials, workshops, seminars and practicals. Aside from your classes, you’ll also need to allocate additional time for independent study. This may include assignments, readings, projects and contributing to online discussion forums. As a rough guide, full-time studies may require 12-26 hours of class time and 14-18 hours of independent study per week.
Assessment
During your studies at Adelaide University, you’ll complete a mixture of practical, professional and research-based learning. Your assessment types will vary depending on the degree you’re studying, but may include:
- Case studies
- Essays and assignments
- Examinations
- Group projects
- Internships and placements
- Practicals
- Presentations
- Reports and project documentations
- Research projects
- Workplace and classroom contributions.
