Why Bachelor of Business?
Turn your big ideas into business reality.
Nurture your entrepreneurial mindset and foster your creativity and innovation while building your business acumen. With our Bachelor of Business majoring in Innovation, Entrepreneurship and Strategy, you’ll discover the essential disciplines of business – including accounting, people management, marketing, strategic decision making and corporate law – before setting your sights on the next big venture.
Acquire a competitive edge in the entrepreneur boom by developing sought-after ‘power skills’ in resilience, agility and curiosity.
Overview
Innovate responsibly with a flexible, industry-informed business degree focusing on innovation, entrepreneurship, and strategy.
Starting with the basics, you’ll learn essential business theories and practices in everything from accounting and economics to people management, law, marketing and more.
From there, your studies will lean into innovation and entrepreneurship – giving you the future-facing skills and inventive mindset needed to harness business as a force for good.
Throughout your studies, you’ll benefit from a modern approach to teaching that is underpinned by genuine community and industry engagement. Real-world projects and case studies are woven into the curriculum, ensuring you graduate with practical skills and the knowledge required to succeed in your future career. The Australian eChallenge will let you explore your own business ideas, build prototypes, expand your professional network, and pitch to a panel of investors from industry.
Key features
Study an industry-informed business degree.- Create social impact by implementing business as a force for good.
- Flexible electives offer potential to undertake overseas exchange experiences.
- Build power skills and core business knowledge to future-proof your career.
- Access contemporary on-campus and online learning spaces.
- Connect with community and industry mentors and investors via the Australian eChallenge.
What you'll learn
You will study core courses across essential disciplines of business including accounting, economics, management, marketing, strategy and corporate law.
From your first year, you’ll learn to target your own entrepreneurial objectives before being introduced to design thinking via a highly interactive teaching approach. Learn to dissect ideas and reframe problems into innovative solutions.
Explore barriers to creativity – and approaches for overcoming them. Discover inventive methods for generating ideas and find ways to build environments that support creative and innovative activity. Be guided through strategic decision-making with a real-world project designing an enterprise model from concept to completion. Learn how to reconcile the entrepreneurial drive with the competitive business landscape.
You’ll be exposed to concepts of identity, diversity, equity and inclusion, fostering your skills in cross-cultural communication. You’ll also develop skills in negotiation, collaboration and mediation, giving you proven strategies to handle difficult conversations.
Delve into how AI is changing the world and how it can be leveraged to improve business – while also considering its impact across society, economics and ethics.
Explore career opportunities with professional entrepreneurial business simulations. Participate in either or both the Australian eChallenge and Tech eChallenge and pitch your ideas to a panel of investors from industry.
Majors
The Bachelor of Business is also available with majors in the following:
What courses you'll study
Complete 144 units comprising:
- 66 to 72 units for Core courses, and
- 48 units for one Major from Major, and
- 6 to 12 units from Work integrated learning, and
- 12 to 24 units for Electives
Complete 66 to 72 units comprising:
- 18 units for all Common core, and
- 24 units for all Program core, and
- 24 to 30 units from Program core selectives
| Course name | Course code | Units | |
|---|---|---|---|
|
Course name
An Ethically Rich Life
|
Course code
COREX001
|
Units
6
|
|
|
Course name
Fact or Fiction: Data for Everyone
|
Course code
COREX002
|
Units
6
|
|
|
Course name
Igniting Change: Ideas to Action
|
Course code
COREX003
|
Units
6
|
|
|
Course name
Proppa Ways, Future Practice
|
Course code
COREX004
|
Units
6
|
|
|
Course name
Responsible AI: Bridging Ethics, Education and Industry
|
Course code
COREX005
|
Units
6
|
|
|
Course name
Ways of Being, Ways of Seeing
|
Course code
COREX006
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Accounting for Decision Makers
|
Course code
ACCT1000
|
Units
6
|
|
|
Course name
Management, Organisations and Leadership
|
Course code
BUSI1002
|
Units
6
|
|
|
Course name
Emerging Technologies, Data and Business Analytics
|
Course code
BUSI2001
|
Units
6
|
|
|
Course name
Marketing Principles
|
Course code
MARK1000
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Business Law
|
Course code
BUSI1001
|
Units
6
|
|
|
Course name
Negotiation, Conflict Management and Resolution
|
Course code
BUSI2002
|
Units
6
|
|
|
Course name
Strategic Management
|
Course code
BUSI3013
|
Units
6
|
|
|
Course name
Principles of Economics
|
Course code
ECON1000
|
Units
6
|
|
|
Course name
Research Methods in Media and Communication
|
Course code
MDIA2021
|
Units
6
|
|
|
Course name
Media Law, Policy and Ethics
|
Course code
MDIA2022
|
Units
6
|
|
|
Course name
Promotional Culture
|
Course code
MDIA2102
|
Units
6
|
|
|
Course name
Strategic Planning for Media and Communication
|
Course code
MDIA3017
|
Units
6
|
|
|
Course name
Digital Design Principles and Methods
|
Course code
GRAP1004
|
Units
6
|
|
|
Course name
Foundations of Project Management
|
Course code
PROJ1000
|
Units
6
|
|
|
Course name
Scheduling and Cost Management
|
Course code
PROJ1001
|
Units
6
|
|
|
Course name
Project Logistics and Supply Chains
|
Course code
PROJ3006
|
Units
6
|
Notes
Program core selectives - Please note, Major plan determines Program core selectives choice
Complete 48 units comprising:
- 30 units for all Major courses, and
- 18 units from Major courses - selective
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Design Thinking: Problems to Practice
|
Course code
BUSI1004
|
Units
6
|
|
|
Course name
Entrepreneurial Concepts and Mindsets
|
Course code
BUSI1017
|
Units
6
|
|
|
Course name
Creating New Ventures
|
Course code
BUSI2000
|
Units
6
|
|
|
Course name
Innovation and Creativity
|
Course code
BUSI2005
|
Units
6
|
|
|
Course name
Enterprise Design and Value Creation
|
Course code
BUSI2006
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Corporate Entrepreneurship
|
Course code
BAFI1015
|
Units
6
|
|
|
Course name
Technology Entrepreneurship
|
Course code
BUSI2026
|
Units
6
|
|
|
Course name
Sustainability and Social Enterprise
|
Course code
BUSI3000
|
Units
6
|
|
|
Course name
Innovation Strategy and Systems
|
Course code
BUSI3004
|
Units
6
|
|
|
Course name
AI for Business transformation
|
Course code
BUSI3005
|
Units
6
|
|
|
Course name
Family Business Management
|
Course code
BUSI3021
|
Units
6
|
|
|
Course name
Tech eChallenge
|
Course code
BUSI3901
|
Units
6
|
Complete 6 to 12 units from the following:
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
eChallenge
|
Course code
BUSI1005
|
Units
6
|
|
|
Course name
WIL/ Profession
|
Course code
BUSI2900
|
Units
6
|
|
|
Course name
WIL / Profession
|
Course code
BUSI2901
|
Units
6
|
|
|
Course name
Business Lifecycles
|
Course code
BUSI2007
|
Units
6
|
|
|
Course name
WIL (Procurement and Supply Chain Management)
|
Course code
BUSI2390
|
Units
6
|
|
|
Course name
Sport Practicum 1
|
Course code
SPOR2900
|
Units
6
|
|
|
Course name
Sport Practicum 2
|
Course code
SPOR3900
|
Units
6
|
|
|
Course name
Integrated Marketing
|
Course code
MARK3900
|
Units
6
|
|
|
Course name
Strategic Communication in Practice
|
Course code
MDIA3016
|
Units
6
|
|
|
Course name
WIL
|
Course code
PROJ2900
|
Units
6
|
|
|
Course name
Project Management Professional Practice
|
Course code
PROJ3000
|
Units
12
|
Notes
Please note Major plan determines WIL choice
Complete 12 to 24 units comprising:
- 0 to 24 units from Elective - Open, and
- 0 to 12 units from Program electives - Procurement and Supply Chain Management major, and
- 0 to 12 units from Program electives - Project Management major, and
- 0 to 6 units from Progam electives - Marketing and Communication major, and
- 0 to 6 units from Program electives - Marketing and Design major
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Elective 1
|
Course code
AUXX1011
|
Units
6
|
|
|
Course name
Elective 2
|
Course code
AUXX1012
|
Units
6
|
|
|
Course name
Elective 3
|
Course code
AUXX1013
|
Units
6
|
|
|
Course name
Elective 4
|
Course code
AUXX1014
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Negotiated Project in the Bachelor of Business (P and SCM)
|
Course code
BUSI3009
|
Units
6
|
|
|
Course name
International Business Environment
|
Course code
IBUS2000
|
Units
6
|
|
|
Course name
International Human Resource Management
|
Course code
IBUS2002
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Project Procurement and Resourcing
|
Course code
PROJ3001
|
Units
6
|
|
|
Course name
Leadership in Stakeholder Management
|
Course code
PROJ3004
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Service Design and Marketing
|
Course code
MARK3023
|
Units
6
|
| Course name | Course code | Units | |
|---|---|---|---|
|
|
Course name
Service Design and Marketing
|
Course code
MARK3023
|
Units
6
|
Rules
- Program electives - Procurement and Supply Chain Management major - A student completing Bachelor of Business (V1.13) Major in Procurement and Supply Chain Management (V1.7) must complete the requirements from .
Career outcomes
You will graduate with core business knowledge and an entrepreneurial mindset, preparing you for a range of roles including:
- Business consultant or strategist
- Business manager or owner
- Entrepreneur
- Franchise development manager
- NextGen family business leader
- Project innovation or commercialisation manager
- Project manager or lead.
Industry trends
In the rapidly evolving and dynamic world of business, entrepreneurship is at the heart of economic growth and development. It’s predicted that more than three-fifths of projected employment growth over the next ten years will occur in high skill level jobs (Jobs and Skills Australia, March 2024) – meaning employers are increasingly seeking people with high level communication and problem-solving skills, creativity, adaptability and leadership capabilities.
Accreditation
Adelaide University is working through relevant approvals for program accreditation ahead of students commencing at the institution in 2026.
Ready to apply?
Your study experience and support
Adelaide University sets you up for success in your studies – and your social life. You’ll have access to work placement and internship opportunities, overseas study tours and exchanges, networking events with guest speakers and more. Our campuses are equipped with purpose-built facilities including lecture theatres, libraries, workshops, laboratories, and spaces that simulate real work environments. These are all supported by the latest technologies and a 24/7 online learning platform with personalised study information and resources.
You’ll have everything you need to live well and thrive during your studies, with health services on campus, gymnasiums, technology zones and modern student lounges. Get involved in campus sport or join our student clubs that will connect you to your passions – and the people who share them.
Adelaide also has a variety of accommodation options to suit your individual requirements and budget, with options ranging from dedicated student accommodation to private rentals. One of the world’s most liveable cities, Adelaide has lots of leafy parks, gardens and social hubs – and some of the highest living standards globally. No matter where you are in Adelaide, you’re only a short distance from beaches, vineyards, museums, art galleries, restaurants, bars and parklands. Visit the accommodation web page to find out more.
Student services
We’re here to support you on your student journey. Adelaide University offers a range of support services and facilities, including:
- Career advice and mentoring services
- Personal counselling
- LGBTQIA+ support
- Academic support
- Fees and finance help
- Security services
- Accommodation services
- Common rooms
- Prayer rooms.
You’ll also have unlimited access to our dedicated student support hub. Visit in-person or online, or contact our friendly team by phone. We can assist you with anything study-related including enrolment, identification cards, timetables, fees and more.
Your campus
You'll be studying at one of our renowned campuses, accessing cutting-edge facilities and contemporary study spaces.
Study hours
Your courses will require a combination of different learning formats, including lectures, tutorials, workshops, seminars and practicals. Aside from your classes, you’ll also need to allocate additional time for independent study. This may include assignments, readings, projects and contributing to online discussion forums. As a rough guide, full-time studies may require 12-26 hours of class time and 14-18 hours of independent study per week.
Assessment
During your studies at Adelaide University, you’ll complete a mixture of practical, professional and research-based learning. Your assessment types will vary depending on the degree you’re studying, but may include:
- Case studies
- Essays and assignments
- Examinations
- Group projects
- Internships and placements
- Practicals
- Presentations
- Reports and project documentations
- Research projects
- Workplace and classroom contributions.
