UO Text and Social Media Analytics

Undergraduate | 2026

Course page banner
Mode icon
Mode
Mode
Your study will be 100% online
100% online
area/catalogue icon
Area/Catalogue
INFO 3024
Course ID icon
Course ID
203930
Campus icon
Campus
Online
Level of study
Level of study
Undergraduate
Unit value icon
Unit value
6
Course owner
Course owner
School of Mathematical Science
Course level icon
Course level
3
Work Integrated Learning course
Work Integrated Learning course
No
Study abroad and student exchange icon
Inbound study abroad and exchange
Inbound study abroad and exchange
The fee you pay will depend on the number and type of courses you study.
Yes
Discipline group A
University-wide elective icon
University-wide elective course
Yes
Single course enrollment
Single course enrolment
Yes
alt
Note:
Course data is interim and subject to change

Course overview

The aim of this course is to explore and apply text and social media analytic methods and tools. The aim of this course is topics covered in this course include: principles of text analytics, information retrieval; acquiring data from social media; content analysis, sentiment analysis; using text analytics methods; and analysing social media-sourced text data to address a business question.

Course learning outcomes

  • Extract text and other data types from web sites.
  • Determine the data requirements to extract from web and social network sites needed to address a business problem.
  • Apply a range of analytics techniques to text that has been derived from web or social network sources.
  • Review the use of analytics tools applied to a business problem.

Prerequisite(s)

  • must have completed all of INFO2029 UO Data Acquisition and Wrangling/INFO3018 UO Predictive Analytics

Corequisite(s)

N/A

Antirequisite(s)

  • must not have completed INFS3089 UO Text and Social Media Analytics at the University of South Australia OR must not have completed INFS3077 Text and Social Media Analytics at the University of South Australia

Assumed knowledge

N/A

Textbook(s)

N/A

Inherent requirements

N/A

Other resources

N/A

Assessment

N/A

Degree list
The following degrees include this course
Bachelor of Data Analytics