UO Eventful Cities and Event Leveraging

Undergraduate | 2026

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Mode icon
Mode
Mode
Your study will be 100% online
100% online
area/catalogue icon
Area/Catalogue
HOSP 2006
Course ID icon
Course ID
203836
Campus icon
Campus
Online
Level of study
Level of study
Undergraduate
Unit value icon
Unit value
6
Course owner
Course owner
School of Management
Course coordinator
Course coordinator
Grant Hall
Course level icon
Course level
2
Work Integrated Learning course
Work Integrated Learning course
No
Study abroad and student exchange icon
Inbound study abroad and exchange
Inbound study abroad and exchange
The fee you pay will depend on the number and type of courses you study.
Yes
University-wide elective icon
University-wide elective course
Yes
Single course enrollment
Single course enrolment
Yes

Course overview

The aim of this course is to equip students with the skills to maximise the benefits derived from hosting events while also providing them with a comprehensive understanding of utilising events as effective strategies for driving changes. Eventful cities; Event leveraging; Event portfolio; Placemaking; Events for sustainable communities; Business events; Event sponsorship; Event fundraising; Marketing events; Event media management; Event bidding; Event legacies and Sustainable events.

Course learning outcomes

  • Discuss approaches used by different sectors to leverage events.
  • Identify the diverse ways in which various sectors engage with events.
  • Discuss sustainability and ethical issues in event management.
  • Analyse real-world examples to illustrate the successful use of events for fostering positive changes.
  • Propose strategies necessary for achieving successful and sustainable outcomes through events.
  • Demonstrate Business Enterprise Skills in the context of the Tourism and Event Management discipline: i) Teamwork (Foundation level); ii) Written Communication (intermediate level); and iii) Oral Communication (intermediate level).

Availability

Census date Icon
Census date
Fri 09/10/2026
Enrol by date
Enrol by date
Fri 02/10/2026
Last day to W
Last day to W
Fri 23/10/2026
Last day to WF
Last day to WF
Fri 06/11/2026

Class details

Online

Class number
Class number 4062
Section
Section 01OL
Size
Size 500
Available
Available 500
Dates Days Time Campus Location Instructor
- Online ,
Notes:
This course is only for students studying 100% online programs

Prerequisite(s)

  • must have completed HOSP2008 UO Foundations of Event Management

Corequisite(s)

N/A

Antirequisite(s)

  • must not have completed TOUR2013 UO Eventful Cities and Event Leveraging at the University of South Australia OR must not have completed TOUR2012 Eventful Cities and Event Leveraging at the University of South Australia

Fee calculator

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The Student Contribution amount displayed below is for students commencing a new program from 2021 onwards. If you are continuing in a program you commenced prior to 1 January 2021, or are commencing an Honours degree relating to an undergraduate degree you commenced prior to 1 January 2021, you may be charged a different Student Contribution amount from the amount displayed below. Please check the Student Contribution bands for continuing students here. If you are an international student, or a domestic student studying in a full fee paying place, and are continuing study that you commenced in 2025 or earlier, your fees will be available here before enrolments open for 2026.