Course overview
This course provides students with advanced theoretical and practical knowledge of industry expectations around the critical evaluation, research methodology and preparation of strategic reports. The course provides a pathway to further learning and development after completion of the MBA. Contents include: introduction to strategic management research; identifying research questions or key issues or process of business model development; research design; data collection: qualitative and quantitative methods and techniques; critical analysis of and use of primary and secondary data, and use of this data for report writing and presentation/publication.