Chatbots and Text Analytics for Business

Postgraduate | 2026

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Area/Catalogue
BUSI 6027
Course ID icon
Course ID
201855
Level of study
Level of study
Postgraduate
Unit value icon
Unit value
6
Course level icon
Course level
2
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Inbound study abroad and exchange
Inbound study abroad and exchange
The fee you pay will depend on the number and type of courses you study.
Yes
University-wide elective icon
University-wide elective course
Yes
Single course enrollment
Single course enrolment
Yes
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Note:
Course data is interim and subject to change

Course overview

The course offers a comprehensive exploration of key concepts and practical applications, bridging theory with hands-on experience. From crafting engaging conversational flows to integrating artificial intelligence-powered responses, students will learn to design, develop, and deploy chatbots as they gain the expertise needed to create intelligent and user-friendly chatbots that cater to various business needs. Students will uncover how machines understand and interpret human language as they explore the foundations of linguistic analysis, sentiment analysis, and text classification, and discover how these techniques contribute to extracting valuable insights from textual data.

  • Text Analytics And Chatbot Foundations
  • Advanced Text Analytics Techniques
  • Chatbot Development

Course learning outcomes

  • Create and deploy innovative chatbot solutions that meet the evolving needs of businesses and users
  • Demonstrate fundamental proficiency in programming for text analytics
  • Navigate the complexities and recognise the transformative potential of diverse business applications of functional chatbots and text analytics
  • Extract meaningful insights from textual data and apply them into real-world business contexts

Prerequisite(s)

N/A

Corequisite(s)

N/A

Antirequisite(s)

N/A