Course overview
Fundamentals of Business Analytics aims to equip students with practical skills in data collection, manipulation, analysis, and visualisation to support informed and data-driven business decision-making. The course covers essential programming techniques, statistical methods, and analytical tools, while also addressing technological advancements, methodological approaches, and ethical considerations relevant to modern business analytics.
- Analytics Essentials
- Applied Data Analytics
- Advanced Analytics Applications
Course learning outcomes
- Demonstrate the ability to explain the background of business analytics.
- Apply programming methods to wrangle and analyse data for business decision-making.
- Utilise decision analysis techniques as a means to build solutions to business queries.
- Relate ethical principles to the collection, storage and use of data by business and government.
Degree list
The following degrees include this course