UO Introduction to Digital Disruption in Business

Undergraduate | 2026

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Area/Catalogue
BUSI 1020
Course ID icon
Course ID
203112
Level of study
Level of study
Undergraduate
Unit value icon
Unit value
6
Course level icon
Course level
1
Study abroad and student exchange icon
Inbound study abroad and exchange
Inbound study abroad and exchange
The fee you pay will depend on the number and type of courses you study.
No
University-wide elective icon
University-wide elective course
No
Single course enrollment
Single course enrolment
No
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Note:
Course data is interim and subject to change

Course overview

The aim of this course is to provide opportunities to students to develop foundational knowledge about the use of select digital technologies in business today and their disrupting impact across different industries. This course explores a selection of key digital technologies and how they are used in business. The disruptive potential of these digital technologies is examined to identify opportunities and threats for a range of industries and business. The course offers examples from Accenture's own research and actual use of the selected technologies, both internally and with clients. Course content includes:

How digital technologies are being used in different businesses

How they are disrupting different industries and adding value

Advantages, limitations, and opportunities for the use of digital technologies in business

Industry examples and client case studies

Technology fundamentals:

Blockchain fundamentals: Ledgers, Cryptographic Elements, Smart Contracts and Platforms

Cloud fundamentals: Deployment Models, Service Models, Capabilities

Artificial Intelligence fundamentals: General and Narrow AI, Neural Networks, Applied Intelligence

Data Science technical fundamentals: Big Data, Data Wrangling, Machine Learning

5G fundamentals: Frequency; Bandwidth; Latency; Connection Density; Platooning

Course learning outcomes

  • Describe the key features of digital technologies introduced during this course.
  • Explain the potential for the digital technologies to disrupt industries.
  • Assess the role of digital technologies in addressing real world business challenge.
  • Communicate effectively the characteristics and opportunities of the featured technologies to a business audience.

Prerequisite(s)

N/A

Corequisite(s)

N/A

Antirequisite(s)

N/A