Course overview
This course will provide students with knowledge and skills to strategically and successfully manage businesses in the construction environment, including: Organisational structures and behaviour of construction firms; Strategic management principles (SWOT analysis, goal setting, monitoring etc.); Management principles; Head office function, personnel and resources; Leadership and communication; Business planning/strategy; Business relationships; Marketing principles; Fundamental financial accounting principles (profit and loss statements, balance sheets, debt management etc.); project management body of knowledge applied to business management; Business Ethics.
Course learning outcomes
- Develop and demonstrate key skills and attributes necessary for management of construction businesses including leadership, communication and professional business ethics.
- Compare and contrast differing organisational structures for construction firms (including inter-state and international companies) and understand how this affects leadership and communication within construction businesses.
- Generate and evaluate key financial accounting data in order to make strategic business decisions.
- Design and evaluate key business strategies for the successful operation of construction businesses including management, marketing, personnel and resources strategies.