Sid Puri
Senior UI/UX Designer

Organisation unit

International and External Engagement Marketing and Communications Digital Experience
Profile of Sid Puri

Available for media comment

Sport
Website

About me

Sid Puri is Senior UI/UX Designer within Adelaide University’s Marketing and Communications team, contributing to the planning and delivery of digital experiences that support student recruitment, engagement and brand storytelling.

With a strong background in digital management, user experience (UX), web development, design and project management, Sid brings experience across higher education, ecommerce and commercial environments. He works collaboratively across teams to deliver user-centred, accessible and scalable digital solutions aligned with institutional priorities.

Sid is a member of the Digital Experience Platform team and cross-functional working groups supporting the establishment of Adelaide University, contributing to the development and optimisation of digital platforms ahead of the University’s launch in 2026, including the Go to Market website, Open Day 2025 digital platform, and ongoing release and optimisation programs.

He enjoys working with brands on their digital transformation, with a focus on enhancing their customer experiences across all digital touch points.

Before the establishment of Adelaide University, Sid was Digital Marketing Coordinator at the University of South Australia, where he managed UX and design systems and contributed to the delivery of major digital milestones.

Across his career, Sid has led marketing campaigns for brands across Australia spanning food and beverage, homewares, ecommerce, retail and hospitality. His experience includes working with organisations such as Bickford’s Group, Sippify Beverages, Wheel&Barrow Home, Karma Living, Beresford Estate, Vale Taphouse and 23rd Street Distillery, delivering integrated digital campaigns that support brand growth and customer engagement.

He has also designed and developed ecommerce platforms using Shopify, Magento, X-Cart and WooCommerce, and built custom integrations with ERP systems, point-of-sale platforms, payment gateways, CDP, accounting and fulfilment solutions to support scalable digital operations.

Media experience
Sid Puri is experienced in sports media and digital content production, contributing cricket coverage for South Australian and national fixtures through Eventalaide and as part of Cricket Australia’s media and broadcasting team. With a background in digital marketing and storytelling, he delivers engaging match-day, editorial and social content across web and social platforms, combining strong knowledge of the sport with professional media expertise.
Available for media comment
  • Sport
Last updated on 20/01/2026 by Sid Puri