Adam Wolf (He/Him)
Project Lead, Digital Delivery

Organisation unit

Office of the Vice Chancellor Portfolio Transformation Management Office
Profile of Adam Wolf

My skills

digital project leadership
marketing automation and analytics
stakeholder and vendor management
user experience, design and optimisation
web and platform strategy

About me

Adam is Associate Director, Digital Experience within Adelaide University’s Marketing and Communications team, responsible for leading the planning, delivery, and optimisation of the University’s digital platforms. He oversees key initiatives including the design, development, and enhancement of the Adelaide University website and integrated recruitment and engagement tools that support prospective students and stakeholders.

With over 16 years of experience in higher education digital marketing and operations, Adam brings a strong combination of technical expertise and strategic leadership. He has led the delivery of major digital milestones for Adelaide University, including the Go to Market website, Open Day 2025 digital platform, and ongoing release and optimisation programs that underpin the University’s online presence.

Before the establishment of Adelaide University, Adam was Senior Manager, Digital Marketing at the University of South Australia, where he managed a team across user experience, web development, marketing automation, and analytics.

Adam also held Digital Marketing Coordinator roles for both UX and Development, as well as the establishment in UniSA Online - where he was influential in the launch and rollout of the website, visual design, branding, and digital campaigns. He joined the University in 2009 as part of the rollout of the Moodle/LearnOnline Learning Management System.

His experiences and passion for digital design and development have given him a deep understanding of both the technical and strategic aspects of digital delivery. Adam’s focus is on creating seamless, accessible, and innovative digital experiences that support the University’s long-term vision for student and stakeholder engagement.

Last updated on 01/02/2026 by Adam Wolf